Tata Crucible Campus Edition 2018 – Kochi – Preliminary Round Questions

Tata Crucible Campus Edition 2018 – Kochi – Preliminary Round Questions


  • WINNER : University of Kerala, Trivandrum – Akash and Aravind MJ
  • RUNNER UP : Govt. Engineering College (GEC), Thrissur – Harikrishnan and Ashique

Preliminary Round Questions:

Q.1. Which online real estate site in India has launched its first ever musical ad campaign and claims to be #PropertyKaSuperMarket?

Ans. Magic Bricks

Q.2. Which MNC has launched its blockbuster cancer drug ‘Keytruda’ in India around a year after a year after it first received approvals to market it?

Ans. Merck, Sharpe and Dohme (MSD)

Q.3. Which company is called “Ivory Towers” and its factory and research centre in Saint Bernard, Ohio is called “Ivorydale” because Ivory was one of the oldest products they sold?

Ans. Procter and Gamble

Q.4. Which company invented the world’s first glue stick after studying the “twist-up ease” and convenience of lipstick applicators?

Ans. Henkel AG

Q.5. Which bank in India was founded by this man?

Central Bank of India

Ans. Central Bank of India

Q.6. Which Chinese smartphone manufacturer beat Apple in customer satisfaction in India as revealed in a survey by Cyber Media Research?

Ans. OnePlus

Q.7. This is Salil Parekh, the newly appointed CEO of which company?


Ans. Infosys

Q.8. This is the logo of which famous ‘valley’?

Aamby Valley

Ans. Aamby Valley City

Q.9. A collaboration between NASA, the European Space Agency and the Italian Space Agency, this mission to Saturn was concluded on September 15, 2017 as the probe took a plunge into Saturn’s atmosphere while delivering final pictures back to Earth. Name the space probe.

Ans. Cassini

Q.10. This man started life interning as a financial analyst for the Bank of Nova Scotia. He has claimed that he will one day “build an intelligent car capable of not believing in God.” Who is he?

Ans. Elon Musk

Q.11. Headquartered in Basel, Switzerland, this company created the first anti-depressant while trying to create a more efficient drug at combatting tuberculosis which led to the manufacture of the hugely successful drug Valium. It is also the only drug company authorized to manufacture Tamiflu, which is used to combat bird flu. Which pharma company is this?

Ans. Roche

Q.12. She was the richest woman of the world as of 2017, reported by Forbes, who passed away recently. Identify her.

Liliane Bettencourt Loreal

Ans. Liliane Bettencourt

Q.13. What was once known in the US and Canada as the National School Bus chrome?

Ans. Yellow Colour

Q.14. Which company published this print ad?

Ans. Coca Cola

Q.15. Which bank’s logo is this?

Catholic Syrian Bank

Ans. Catholic Syrian Bank

Q.16. Identify this Mexican lady.

Frida Kahlo

Ans. Frida Kahlo

Q.17. The two films, Disney’s John Carter and Pixar’s Brave are dedicated to which business legend?

Ans. Steve Jobs

Q.18. Which company manufactures ‘Appy Fizz’?

Ans. Parle Agro

Q.19. This is a Print ad for which beverage?

Ans. Rooh Afza

Q.20. A _______ EFFECT is a term used to denote bias shown by customers for certain products due to favourable experience of other products from the same manufacturer. What term?

Ans. Halo Effect

Tata Crucible Campus Edition 2018 – Kozhikode – Preliminary Round Questions

Tata Crucible Campus Edition 2018 – Kozhikode – Preliminary Round Questions


  • WINNER : IIM Kozhikode – Ms. Anji Aisham Sinha and Ashrav Gupta
  • RUNNER UP : Govt. Victoria College Pallakad – Abdul Vahid and Jameer

Preliminary Round Questions:

Q.1. Who is the President who appears on the One Dollar US note?

Ans. George Washington

Q.2. What was created in 1928 by the County Chemical Co. Ltd. in Birmingham and was basically an emulsion of water, oil and beeswax?

Ans. Brylcreem

Q.3. Old Monk is one of the largest selling rum brands in the world. Which company produces it?

Ans. Mohan Meakins

Q.4. He is Otto Beisheim. He was the founder of which German retail chain?

Ans. Metro AG

Q.5. Where in this world would you find the ‘Jules Verne’ restaurant?

Ans. Eiffel Tower

Q.6. Which e-commerce company has acquired this famous mobile repair start-up?

Ans. Flipkart

Q.7. Which brand means ‘destiny’ in Latin?

Ans. Lotto

Q.8. ‘4810’ is a recurring theme in the products of which company?

Ans. Mont Blanc

Q.9. Which company was founded by Ezra Cornell and Hiram Sibley in 1857? They were also the financers to Samuel Morse’s telegraphic experiments. Today, they are big in money transfers.

Ans. Western Union

Q.10. Which entity in the world will you associate with this logo?

Ans. World Trade Organisation

Q.11. Which hotel occupies the first 37 floors of Burj Khalifa?

Ans. Armani Hotel

Q.12. Which company has launched this brand?

Ans. Maruti Suzuki

Q.13. He was born to Florence Spellman, an unwed mother at the age of 17. His adoptive father was a Jew who came from Ellis Island. Name this business tycoon being spoke about here.

Ans. Larry Ellison

Q.14. Which brand had organized Durathon, family run marathon in Mumbai in Nov 2017?

Ans. Duracell

Q.15. Which Japanese company’s name literally means ‘The Rising Sun’?

Ans. Hitachi

Q.16. Which word comes from the Roman term meaning ‘cooked twice’?

Ans. Biscuit

Q.17. Who, along with Steve Coomber, has authored this book?

Ans. Karan Billimoria

Q.18. When it was invented it was called the ‘Pappin’s Digester’. How do we know it today?

Ans. Pressure Cooker

Q.19. Logo of which airline?

Ans. Lufthansa

Q.20. This is the identity of which South Indian jewellery brand?

Ans. Kalyan Jewellers

Tata Crucible Campus Edition 2018 – Jaipur – Preliminary Round Questions

Tata Crucible Campus Edition 2018 – Jaipur – Preliminary Round Questions


  • WINNER : BITS Pilani – Sakansh Mittal and Devesh Vashishtha
  • RUNNER UP : LNMIIT – Dheeraj and Dikshant

Preliminary Round Questions:

Q.1. Which retail store in India says ‘ Making India Beautiful’?

Ans. Big Bazaar

Q.2. Who was the finance minister of India before Arun Jaitley?

Ans. P. Chidambaram

Q.3. Which famous Indian pharmaceutical company’s logo is a ‘dynamic helix’?

Ans. Biocon

Q.4. Ultratech is owned by which group?

Ans. Aditya Birla

Q.5. Which famous Indian was the CEO of Calcutta Municipal Corporation in 1924?

Ans. Subhash Chandra Bose

Q.6. Which insurance company was established by the Tatas in 1919 with a capital of 20 crores?

Ans. New India Assurance

Q.7. Salil Parekh is the CEO of which Indian IT company?

Ans. Infosys

Q.8. Which logo, also known as the ‘Drop T logo’, was based on an impromptu sketch by instrument retailer and designer Ivor Arbiterin in 1963?

Ans. The Beatles logo

Q.9. Sir M Visveswaraya started a pig iron plant at Bhadravati in 1923, known as Visveswaraya Iron and Steel Limited. Which company owns it?

Ans. SAIL (Steel Authority of India Limited)

Q.10. Which MNC forayed into the payment solutions space in the country with the launch of Tez(fast)?

Ans. Google

Q.11. Which apparel brand is this?

Ans. Levi’s

Q.12. Which sports brand has come out with this campaign?

Ans. Reebok

Q.13. Which Indian cricketer owns the clothing brand True Blue, in partnership with Aravind Mills?

Ans. Sachin Tendulkar

Q.14. Which media house was Rani Mukherjee a part of, in this movie?


Q.15. Which famous company’s founder wrote ‘Testament of a furniture dealer’, for the employees of his company to follow?


Q.16. What in the world of technology was founded by these two?

Ans. WhatsApp

Q.17. Which shoe manufacturer has come out with these range of slippers as a part of their ‘Healers’ range?

Ans. Liberty

Q.18. Who is this great economist?

Ans. John Maynard Keynes

Q.19. If is this Sulajha Motwani, which group would you associate her with?

Ans. Kinetic

Q.20. Whose advertising campaign is this?


Tata Crucible Campus Edition 2018 – Ghaziabad – Preliminary Round Questions

Tata Crucible Campus Edition 2018 – Ghaziabad – Preliminary Round Questions


  • WINNER : IMT Ghaziabad – Neelesh Gupta and Abhilash Mankar
  • RUNNER UP : Shiv Nadar University – Siddharth Rao and Visrudh V.

Preliminary Round Questions:

Q.1. Which Hollywood superstar owns a production house called ‘Playtone Production Company’?

Ans. Tom Hanks

Q.2. Which Indian, who was also the richest man in the world in 1937, appeared on the cover of the Time magazine?

Ans. Nizam of Hyderabad 

Q.3. Which international voluntary organization was founded by the former French minister for foreign affairs Bernard Kouchner?

Ans. Doctors Without Borders 

Q.4. Jean-Baptiste Say coined this word in 1800 which meant
“one who undertakes an enterprise”?

Ans. Entrepreneur 

Q.5. Identify this logo from the hospitality business.

Ritz Carlton

Ans. Ritz Carlton 

Q.6. Which management guru explained ‘Synergy as 2+2 = 5’?

Ans. Igor Ansoff 

Q.7.With which fast food chain would you associate this tagline “Where is the Beef”?

Ans. Wendy’s 

Q.8. Identify this entity from its logo?

Vedanta Group

Ans. Vendata

Q.9. Which departmental store was started as ‘The Golden Rule
Stores’ and even had the great Sam Walton as an employee at one point of time?

Ans. J.C.Penny 

Q.10.Which company is known as the “Time-maker” and its name means exquisite, minute, and success in Japanese?

Ans. Seiko

Q.11. Identify this from the travel business.

Thomas Cook

Ans. Thomas Cook

Q.12. In tire industry, what are OTR tires?

Ans. On The Road 

Q.13. Which company started as ‘Legend Computers’?

Ans. Lenovo

Q.14. “The importance of money flows from it being a link between the present and the future”. Which famous economist made the above statement?

Ans. John Maynard Keynes 

Q.15. Identify this from the automobile business.


Ans. Lexus 

Q.16.Which American shoe company is named after a corn dish used to feed pet dogs?

Ans. Hush Puppies

Q.17. Which well known TV anchor is the author of this book?

Ans. Rajdeep Sardesai 

Q.18. What first appeared in the UK market in 1968 with the suffix
‘Ultra’? In the 90s it was reformulated as ‘Futur’.

Ans. Ariel 

Q.19. Which sports goods company owns the range of products under the name Ballistic, Stealth, Atomic and Velocity?

Ans. Puma 

Q.20. Which company has manufactured this particular game for the Indian audience?


Ans. Zynga