Tata Crucible Corporate Edition 2014 – Mumbai – Regional Round Questions

Tata Crucible Corporate Edition 2014 – Mumbai – Regional Round Questions

Results:

  • WINNER- Tata Industries – Nikhil Sonde and Sidharth Srinivasan
  • RUNNER UP- JP Morgan – Dhananjay Shettigar and Geo Thomas

Regional Round Questions:

 

1. It is the first heritage building to get a Gold rating from the Indian Green Building Council. The plot for the building was bought in South Mumbai in 1904. The building was completed in 1924. The Associated Building Company owns the building and is responsible for maintaining it. Which heritage building?

Ans. Bombay House

2.

Q.2.

Ans.  Ideal description of office cubicle by Scott Adams

 3. True Value: Maruti : :First Choice :   ?

Ans. Mahindra

4. Name the city.

 q.4.

.Ans. Bombay

 [Harsh Mariwala : Marico is an Indian consumer goods company providing consumer products and services in the areas of Health and Beauty based out of Mumbai ((previous name Bombay. 

Amrutanjan Healthcare Limited is an Indian pharmaceutical company established by Kasinadhuni Nageswara Rao in Mumbai (previous name Bombay) in 1893.

Bombay Sapphire is a brand of gin owned by Bacardi.]

5. According to National Geographic, it has become a junkyard.A single cleanup in spring 2011 removed over 8 tons of trash.People now run the risk of losing a deposit of $4000 if they do not clean up their trash. The entity in question is also big business with people spending $40,000-$50,000 on an average. Name the entity.

Ans. Mount Everest

 6. Some people say that the word is derogatory and is also a means to exploit poor. What is the form of informal employment in which a homeless person is paid to display advertising?

Ans. Bumvertising

7. This term was often used during the cold war era because of its political, social, and economic relevance. This term itself was first introduced in the late 1940s by the United Nations. Today, the term is slightly outdated and has no official definations; however, it is generally thought of as the capitalist, industrial, wealthy, developed countries that aligned with the United States after World War II. What term (two words answer)?

Ans. First World

8. Who is this named after : distilled eight times for the essence of vodka purity ?

q.8.

Ans. Mendeleev (of periodic table)

 9. Known as the Hoover Index, this measure of income inequality is commonly named after an ‘outlaw’. Which index?

Ans. Robinhood Index

 10. Connect for an entity.

q.10.

Ans. Planning Commission of India

[ India’s first Prime Minister Jawaharlal Nehru, a socialist who admired Joseph Stalin’s drive to industrialize the Soviet Union, set up and chaired the Planning Commission to map out a development path for India’s agrarian economy.

P.C. Mahalanobis,Indian statistician who was instrumental in formulating India’s strategy for industrialization in the Second Five-Year Plan (1956–61).

 The Gadgil formula is named after Dhananjay Ramchandra Gadgil, a social scientist and the first critic of Indian planning. ]

 11. The brand’s first product was launched in 1958 in Spain by Javier de Barberá Sanromä Cruz. Today it is common in cars.Name the brand.

Ans. Ambi Pur

 12. Which corporation? What first in the world?

q.12.

Ans. First industrial Robot by GM

13. Through its commercial titled ‘Everyone can with _________’, the camera brand attempts to dismantle, and then reconfigure, consumer perception of the category. The message is: the segment is not just for professional; it is for everyone.

Ans. Canon

 14. Over the past 200 years,It has been cancelled 24 times due to cholera epidemics and war. In 1811, an agricultural show was added to promote agriculture. The horse race which started in 1812 persisted until 1960; the agricultural show still exists and is held every four years. What is that which the locals simply call wiesn after the colloquial name of the fairgrounds , Theresienwiese ?

Ans. October Fest

15. Connect.

q.15

Ans. NASA

 [Cardiac Monitor developed by NASA

 NASA SPINOFF technologies are commercial products and services which have been developed with the help of NASA, through research and development contracts (such as SBIR or STTR awards), licensing of NASA patents, use of NASA facilities, technical assistance from NASA personnel, or data from NASA research.

 Ray-Ban, Survivors and Diamond Hard are registered trademarks of Bausch & Lomb, Inc.

 Ray-Ban Survivors Collection sunglasses feature a coating that offers 10 times the scratch-resistance of conventional glass lenses.]

 16.Confession of an Advertising Man is a 1963 book by David Ogilvy. In the final section he posed a question and makes one think as to why a genius in advertising and an advocate of this medium even wants to raise such a thought. What is the question , he raised?

Ans: If all humans can think , “Should Advertising Be Abolished?”

17. Connect.

q.17.

Ans. Versace

 18.This Suzuki bike’s name means “Peregrine Falcon” in Japanese.

Ans. Hayabusa

 19. Connect

q.19.

Ans.  Nobel Prize

 [Jean Henri Dunant was the founder of the Red Cross, and the first recipient of Nobel Peace Prize.

 The Grameen Bank is a Nobel Peace Prize-winning microfinance organization and community development bank founded in Bangladesh.

 Aga cooker was invented in 1922 by the Nobel Prize-winning Swedish physicist Gustaf Dalén

Guglielmo Marconi won the 1909 Nobel Prize in Physics with Karl Ferdinand Braun “in recognition of their contributions to the development of wireless telegraphy”]

20. Which company is the sponsor of this program?

q.20.

Ans.Happily Unmarried

21.The brand once used the slogan”The original. If your grandfather didn’t worn it, you wouldn’t exist”

Ans. Old Spice

22. A British retailer Francis Place was one of the first to experiment with this new retailing method at his tailoring establishment in Charing Cross. He wanted to take advantage of the increasing levels of conspicuous consumption and thought of a novel  way to attract customers. What did he start?

Ans. Display Window

 23.Connect :

 q.23.

 Ans.Steve Jurvetson

 [The photograph of Steve Jurvetson

He was a venture capitalist investor in Hotmail.

The term ‘viral marketing’ was invented by Tim Draper and Steve Jurvetson of VC Draper Fisher Jurvetson, early investors in Hotmail. It was their idea to include the ‘Get your FREE Web-based email…’ message and URL the bottom of every Hotmail sent. Believe it or not, the founders were reluctant at first – they thought it was too much like spam. But, of course, they eventually agreed and the rest is history. For the record, Hotmail had one million registered users in less than six months from launch. Five years after launch they had 65 million. Draper and Jurvetson chose the term ‘viral’ because they felt it best described this infectious spread of the Hotmail word.]

 Questions contributed by Ms Meenakshi Verma of BHEL Bhopal.

Tata Crucible Corporate Edition 2014 – Mumbai – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Mumbai – Preliminary Round Questions

Results:

  • WINNER:
    Tata Industries –
    Nikhil Sonde and Sidharth Srinivasan
  • RUNNER UP:
    JP Morgan –
    Dhananjay Shettigar and Geo Thomas

 

Preliminary Round Questions:

1. In the 19th century, the British came to loggerheads with Gangadhar Rao for the use of something that they felt was needed for their ammunition. This sparked a huge furore in the Indian society at that time. What are we talking about?

A. Cowskin grease used for bullets/cartridges

2. This is a reputed work of Jules Verne and one of his most publicized articles.

A. Around The World in 80 Days

3. Carry on. Keep Calm. Think it over. _______ __________ (two blanks, fill in the blanks with the slogan of a famous car brand)

A. Think Small

4. Identify this Penguin publication imprint.

1

A. Plume

5. This personal care brand got its name and claim to fame from its shape. It initially represented a penguin, later got famous for its egg-shape. Men used it first, and then became popular among ladies. Which product?

A. Shaver

6. This product in its original form was manufactured in China. It came into prominence in India early this year. What?

A. Voter’s Indelible Ink

7. This word by a reputed economist literally means “Single Purchase”. What?

A. Monopsony

8. Identify the logo.

2

A. Reliance Mumbai Metro

9. This is a type of “throat comfort cigarette” that gained extreme popularity once it was developed. Identify.

A. Menthol Cigarettes

10. The world of apparel is characterized by a new trend called _________ _____________ (two words). It is a type of semi formal dress code yet keeps into consideration all norms of decency at the workplace.

A. Smart Casuals

11. Identify the sportsperson: “I gave the chewing gum such a workout I am disappointed that no one approached me for advertising. I did the chewing gum a world of good, it was like my little brother.”

A. Viv Richards

12. This person heads Metro AG. Identify.

3

A. Otto Beisham

13. This African country had its main exports of tea and coffee. Later it was replaced by something else. Which country?

A. Ivory Coast

14. Famous knife company that was banned from airports all over the world.

A. Victorinox

15. This brand was bought over by a Czech company in 1929. Its most famous product was a 500 cc bike. Id this which we have all seen in India.

A. Yezdi

16. What did they give this world? Corporates around the world seem to be hooked on to this concept now.

4

A. Blue Ocean Strategy

17. Founded by Rakesh Jaggi, an alumnus of IIT Delhi. Was originally called Jamboree Education. It is India’s first cultural arts university. What?

A. Ashoka University

18. This homeplace website started by Advitiya Sharma and Rahul Yadav is now going places. They have set up shop overseas as well. Identify.

A. Housing.in later becoming Housing.com

19. This is a brand of cars from General Motors whose name is derived from the name of a planet. Identify.

Saturn

20. This is the logo of this company in the middle east.

5

A. Carrefour

Questions contributed by Eldrich Rangel.

Tata Crucible Corporate Edition 2014 – Pune – Regional Finals Questions

Tata Crucible Corporate Edition 2014 – Pune – Regional Finals Questions

Results:

  • WINNER:
    Barclays –
    Asish Behera and Amogh Deshpande
  • RUNNER UP:
    Tata Motors –
    Prathmesh and Aditya Ramani

 

Wild Card Questions:

1. Which pharma company logo consists of a capsule and 2 pills?

A. Merck

2. It takes its name from a German word for ‘Seagull’; started as an ice cream brand?

A. Movenpick

3. Juice is a fashion and lifestyle magazine published by?

A. Jabong.com

4. Which company launched the business vertical ‘Happy Nest’?

A. Mahindra

5. Dimitry and Justin Frankel launched this in 1997, initially called Nullsoft. What?

A. Winamp

6. Its NYSE ticker symbol is BID. Which company?

A. Sotheby’s

7. Which Japanese company known for camera translates to ‘ripening field of rice’?

A. Minolta

8. Which brand is named after the species ‘Pelia caparilos’?

A. African antelope giving the word Reebok

 

Regional Finals Questions:

 

Round 1:

1. What made Jim Goetz reach the top of the Midas list in the business world?

A. Funded Whatsapp in its initial days

2. This book is based on which financial firm?

1

 

A. Lehman Brothers

3. In July, 2011, TITAN launched HTSE collection of watches which run on light. If HT stands for High Tech, what does SE stand for?

A. Self Energized

4. Connection:

Intel Malala ad (video); b) Louis Edward Walker and c) OMNI Hotels and resorts

Ans: CNN Studios

5. The entire crown of this national historic landmark is clad with shiny silver ‘Endura KA-2’ stainless metal developed by Krupp and marketed under the trade name ‘Nirosta’. Which iconic building?

A. Chrysler building

6. Chocolatines Savory Wine Flight Pairing ($80) , Halo Natural Pet Food ($6,142.89) , Max Martin Shoes ($750) , Dosha Tea-Based Pops ($35) , Blossom Blends Tea ($49.95) , Hydroxycut Weight Loss Products ($38.96), Narrative Clip camera ($279) , Polar Loop Activity Tracker ($109.95) , Steamist Home Spa System ($2,560) , M3K Beauty Products ($100) , Best of Vegas Tour Package ($9,000) , Rouge Maple Syrup ($250) , House Call From Nutritionist Heather Lounsbury ($500) , Slimware Dinnerware ($59) , Huntley Drive Fitness Training Sessions ($850), Le Petit Cirque Troop ($575) Le Petit Cirque Troop ($575), Jan Lewis Designs Bracelet ($400) , Walk Japan Tour of Japan ($15,000) , Epic Pet Health Therapy ($1,571.98) , Acure Skincare ($300) , Rocky Mountaineer Train Trip ($4,078.00) Gizara Arts Print ($1,000)  Jitseu Handbags ($279) , Imanta Mexico Resort Stay ($3,300), Koala Landing, Resort Stay in Kauai ($2,000) , Aviv 613 Vodka ($30). These are the contents of what?

A. Academy Award goodie bag package for the nominees who don’t win

 

Round 2:

1. The rule of three in business and economy is a rule of thumb in the business world. Who gave this theory?

A. BCG

2. Identify the person who gave Mosaic and Netscape.

2

A. Eric Bina

3. P. Ramachandra started this in 1983 with a single product and 5 employees. What?

A. Jyoti Laboratory

4. Connect:

Screen Shot 2014-11-06 at 9.48.59 pm

Hint: started with pale ginger oil. Which company?

Ans: Canada dry

5. Constructed by Gaget, Gantheir and Co., it was funded by a lottery. By the end of 1879, about 2,50,000 francs have been raised. What?

A. Statue of Liberty

6. Childhood picture of P.P. Chhabria and K.P. Chhabria was shown. What did they find?

A. Finolex

7. Edward Bernays, the father of public relations threw green parties to make the colour of what packaging fashionable to women?

 A. Lucky strike

8. Connect:

Screen Shot 2014-11-06 at 9.36.32 pm

A. Lady Godiva

9. Introduced in 1953, Johnson’s baby shampoo was the first special formulated product. What was the formula called?

A. No more tears

 

Round 3:

1. Logo of which apparel brand.

3

A. Best Seller

2. The classification of this chart was developed in 1983 by Michael Edwards with standard families such as Woody, fresh, oriental etc. What chart is this?

A. Perfume chart

3. To which company did HUL sell Glucovita in 2003?

A. Wipro

4. Which retailer has been trying to trademark it footlong brand?

A. Subway

5. Connect:

Screen Shot 2014-11-06 at 9.21.47 pm

A. TTK Hawkins Cooker

6. It is named after a type of mango that originated in Jamaica and was originally grown from a seed brought by immigrants from India.

A. Bombay Mango

7. Connect:

Screen Shot 2014-11-06 at 9.18.27 pm

A. Vineyard tourism

 

 

Questions compiled by Kamanasish Chowdhury of Q-factor Knowledge Solutions.

Tata Crucible Corporate Edition 2014 – Pune – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Pune – Preliminary Round Questions

Results:

  • WINNER:
    Barclays –
    Asish Behera and Amogh Deshpande
  • RUNNER UP:
    Tata Motors –
    Prathmesh and Aditya Ramani

 

Preliminary Round Questions:

1. What was inspired by an advert that spoke of 21 types of shows, projected 57 from a range that crossed 60 then and crosses 5700 today?

A. Heinz Ketchup

2. Designed by Belgian artist Michel Olyff, what emblem has a central square that symbolizes the results of human skills and inspiration and a circle that celebrates the gifts of nature?

 A. World Heritage Site logo

3. What term for a financial institution that has an economic net worth less than zero but continues to operate was first used by Edward Kane in 1987 to explain the dangers of tolerating a large number of insolvent savings and loan associations?

A. Zombie Banks

4. Whose ad campaign? (logo of Lego was removed)

1   

A. Lego 

5. What were first worn by members of British armed forces in 1938 and were introduced to the US in the mid-1940s during World War 2 to allow paratroopers more room to hold radios and extra ammunitions?

A. Cargo pants

6. Which country earns 25 $ million annually by selling its domain name .co to companies?

A. Columbia

7. The Outies awards honor individual and org. that are leaders in advancing equality for whom in America’s work places?

A. LGBT

8. Old logo of which media giant?

2

A. Time Warner

9. Which brand approximately 2 cm in diameter and weighs 38g was first produced in Netherlands in 1948 runs ads in India which translates to light a bulb?

A. Mentos (Dimag Ki Batti Jalade)

10. What was first started by Chris Smith, a blogger from Buffalo, New York in Aug, 2011 at a wine-shop when he organized more than 100 people to purchase items from city wine merchant on Aug 5, 2011?

A. Cash Mob

11. What term did John Maynard Keynes used in his book The General Theory of Employment, Interest and Money to describe the instincts and emotions that influence and guide human behaviors and which can be measured in terms of e.g., consumer confidence?

A. Animal Instincts

12. Print ad of which company?

 3

 A. Listerine

13. The civil and military gazette was a daily English language newspaper founded in 1872 in British, India. Which Nobel Laureate was its associate editor from 1882-1887?

A. Rudyard Kripling

14. It was founded in 1874 by Eusebio Ludvig Fronman, a monk and according to some sources; it is the busiest pharmacy in the world. The pharmacy is duty free and the most prescribed drug is valium. Where would one find this pharmacy?

A. Vatican City

15. Which personal care brand manufactured motorcycles for military reconnaissance, were designed by P.G. Tacchi, who was granted a patent for the design in 1908?

A. Wilkinson’s Blade

16. Picture of a man. Identify.

1

A. François Pinault

17. The name of which publishing house is said to have been derived from the 13th century mansion of William De Blemond and is also an area in London?

A. Bloomsbury

18. Michael Thomasson started amassing his hoard in 1998. In 2012, Guinness certified it as the world’s largest collection of its kind. His collection of over 11,000 units has sold at an auction for $750000 to someone using the pseudonym “peeps_10091970”. What?

A. Video Games

19. This software pioneer has launched a new messaging app CHADDER with a focus on encryption and security. Who?

A. McAfee

20. Logo of which company? (Options were Dupont, Solvay, BASF)

4

A. Solvay

 

Questions compiled by Kamanasish Chowdhury of Q-factor Knowledge Solutions.

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Regional Finals Questions

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Regional Finals Questions

Results:

  • WINNER :
    Cap Gemini –
    Rajashri Chanda and Mayank Shah
  • RUNNER UP:
    Idea Forge Technologies –
    Shubhankar Ghokale and Piyush D

 

Regional Finals Questions:

1. A company named Ivoclar Vivadent of Liechtenstein manufactures 60 million of these annually in 10,000 different shades and shapes, which account for 40 per cent of all sales in Europe and 20 per cent worldwide. With a turnover of some 600 million Swiss francs, Ivoclar has 1.3 million consumers in 120 countries using its products. What product, which is the country’s leading export?

A. DENTAL

2. Identify.

1

A. Father of Public Relations

3. What engineering company was founded in Turin, 1978 by Franco Mantegazza and taken over in 2002 by Rieter Holding Ltd. They designed Tata’s Nano?

 A. I.DE.A Institute

4. Connect:

2

A. Ranbir Kapoor

5. This e-com portal was co-founded by Arun Chandra Mohan, Praveen Sinha and Lakshmi Potluri after which Manu Jain and Mukul Bafana joined the organisation. 

A. Jabong

6. In marketing of Scandinavian beers (like Carlsberg, Tuborg etc.), what is J-day?

A. Julebryg Day – The day of the Danish Christmas Beer

7. Bugs Bunny for promoting Tang, Fred Flintstone for Winston cigarettes, Dennis the Menace for Dairy Queen are all examples of __________.  What?

A. Spokestoon

8. Explain.

 3

A. Billboard captures moisture and converts it into water

9. In a hierarchy, every employee tends to rise to his level of incompetence. How do we know this principle as? (_ _ _ _ _     _ _ _ _ _ _ _ _ _)

A. Peter’s Principle

10. Connect.

4

A. PETA

11. Founded in Turin in 1895 by Luigi, it was initially run from a small grocery store at Via San Tommaso. Identify this coffee brand.

A. Lavazza

12. This pharma company was founded by KB Suri. (_ _ _ _ _ _ _)

A.Morepen

13.Connect.

5

A. TERI

14. Indian Bank first set up a pilot branch here in 2005, when business began to boom in the area due to what was called ‘urban financial inclusion’. Two years later the bank called the place a showcase of Indian entrepreneurship with bustling of economic activities like tanneries, plastics, garments, confectionaries etc and converted the pilot with 6317 accounts into a full-fledged branch with an ATM. Within three years, the brand had 35,578 account and deposits of Rs.41.29 crores. Which area/place?

A. Dharavi

15. Identify.

6

A. P C Parekh

16. The phrase first originated in a music tune by Fred W Leigh. It was popularised by a famous brand in 1924 through a series of ads featuring a pitiful woman by the name Edna or Eleanor who was unfortunate in love and for reasons unknown to herself and was never able to find love. But people around her knew the reason and since it was an embarrassing subject they never told her about it. What phrase?

A. Always a bridesmaid, never a bride.

17. What innovative concept is introduced by this beer vending machine?

7

A. Operates only through passport

18. “India’s largest publisher of mass appeal books” (_ _ _ _ _ _   _ _ _ _ _)

A. Pustak Mahal

19. What is the significance of this machine?

 

8

A. Kirloskar

20. Connect.

9

A. Maruti

21. The creators of Angry Birds chose pigs as the enemies of the birds because something was in the news world over at that time. What?

A. Swine Flu

22. Identify.

10

A. Khan Academy

 

Questions contributed by Viraj Morabia.

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Navi Mumbai – Preliminary Round Questions

Results

  • WINNER :
    Cap Gemini –
    Rajashri Chanda and Mayank Shah
  • RUNNER UP:
    Idea Forge Technologies –
    Shubhankar Ghokale and Piyush D

 

Preliminary Round Questions:

1. Founded on August 23, 1890 by Emilio Rangel Pestana how do we better know the “Bolsa de valores de Sao Paulo”?

A. Bovespa

2. A study by Raj Mehta and Russell W Belk, titled ‘Artifacts, Identity & Transition: Favourite Possessions of Indian & Indian Immigrants to the United States’, in 1991 found that the second and most frequently cited possession by Indian women was _________.

A. Godrej Steel Cupboards

3. The word was first mentioned in Waris Shah’s 18th century poem Heer Ranjha (1766). Reference to it can also be found in the book “A dictionary of the economic products of India” by George Watt publishedin 1891.

A. Basmati Rice

4. Identify the company.

1

A. Snapchat

7. Clause 49 of the Listing Agreement to the Indian Stock Exchange came into effect from 31 Dec 2005. It has been formulated for the improvement of what in all listed companies? (CSR /Corporate Governance)

A. Corporate Governance

8. Ralph Vaerst suggested what name in the weekly newspaper ‘Electronic News’ starting on Jan 11,1971? Something that did not become widely known and used until the early 19980 at the time of IBM PC and numerous related hardware and software products to the consumer products?

A. Silicon Valley

9. A new and remarkable energy animated Hollywood between the coming of sound at the end of 1920s and the strict enforcement of the 1934 production code censoring “unwholesome onscreen behaviour. What were these known as?

A. Pre Censorship Era

10. What very common practise found in modern films come from this book?

2

A. Subliminal Advertising

11. This semi-nomadic tribe of Africa is peeved that dozens of companies are using their name for business estimated to be worth $ 10 million. Name the tribe?

A. Masai

12. If you are suffering from”Mauerkrankheit”, you would be afraid of confined spaces. What construction caused this disease in Europe to many?

A. Berlin Wall

11. This letter used to be an order to the land revenue collector to reimburse the money to potedar. Which Marwari community name comes from this word?

A. Podar

12. Connect:

31. 32

A. Aston Martin

13. What is Polish Doctor LL Zamenhof known for?

(Esperanto / Tumi )

A. Esperanto

14. Charles Kettering at the Dayton Engineering Laboratories Company co-founded with Edward Deeds in 1909 and invented something and in 1912 Cadillac became the first car to have this. What?

A. Electronic Starters

15. Who along with Charles Marie de La Condamine is said to have rigged and won French Government lottery that ran from 1728 to 1730, thereby making him so rich that _____ never had to work and earn a living?

A. Voltaire

16. What started as Jonathan’s Coffee House?

A. London Stock Exchange

17. In 1967, Frito Lay came up with a new mascot that was the classic western movie stereotype of a mexican bandit complete with a droopy moustache and unshaven face.

A. Frito Bandito

18. Francis Pettygrove won the best two out of three coin toss against Asa Lovejoy in the parlour of Francis Ermatinger House in Oregon city . This was about naming right of what?

A. Portland

19. This company promoted by NAFED & FTIL is in news for wrong reasons. Which one?

A. NSEL

20. Which businessmen is associated with this university ?

4

 A. Jack Welsh

 

 Questions contributed by Viraj Morabia.

Tata Crucible Corporate Edition 2014 – Southern Zonal Round Questions

Tata Crucible Corporate Edition 2014 – Southern Zonal Round Questions

Results:

  • WINNER:
    IAME –
    Mahantesh and Prasad Shetty
  • RUNNER UP:
    Oracle –
    Mitesh and Yaggy

 

South Zonal Questions:

1. Ronald Reagan described it as violent as a mugger, as frightening as an armed robber and as deadly as a hit man. Others described it as the universal tax of all. What?
A. Inflation
2. Identify the brand of chewing gum, which shares its name with a municipality in the United States?
Hollywood
A. Hollywood
3. In 1954, which pioneer of the “party plan” concept of marketing became the first woman to appear on the cover of Business Week?
A. Brownie Wise, Tupperware
4. Connect:
Piyush Pandey
A. Piyush Pandey
 
5. Q&A was the company’s first flagship product, in large part because the name lent itself to use in a short easily merchandised logo. Brett Walter designed the user interface of the Q&A. Q&A was released in November 1985. Which company?
A. Symantec
6. The title “Kentucky colonel” was first formalized in 1813, but was in informal use before that to refer to people with honored reputations, often related to military service in the American Revolution. It was often associated with landowners respected in their communities. What title, of which is most known to us is the one bestowed on someone who ran a Shell Gas Station in the 1930s?
A. Kentucky Colonel
7. What links the following organizations – Textile major Cheil, SEMCO and International Olympic Committee member Lee Kun Hee?
A. Samsung
8. Richard Branson’s Virgin Atlantic had launched a multi-media marketing campaign in India called “Feel like a Star” which allows Indian travelers to claim up to 10% discount on the airline for travel till July 2014. What is the unique criteria to avail that discount?
A. Having celebrity names.
8. Connect, if dolphin and porpice were rejected, what was selected?
Penguin
A. Penguin Books
9.If the first model of this luxury brand was the Rouge et Noir in 1909, what was the second which also gave the company its present name?
A. Mont Blanc
10. Identify the South American gas company?
Belgrano
A. Belgrano
11. Connect:
One dollar salary
A. One dollar, One rupee salary.
12. Who are nettokafenanmin in Japan?
A. Net cafe addicts
13. The logo concept was created by Teiyuu Goto in Tokyo. He incorporated many meanings into the logo and acronym: the pronunciation is similar to “bio”, which is symbolic of life and the product’s future evolution; it’s also near “violet”, which is why most early versions of the product were purple or included purple components. The sound some models make when starting up is derived from the melody created when pressing a telephone keypad to spell the letters of the product. Name the product?
A. Sony Vaio
14. It refers to money paid privately or anonymously to amateur athletes, often to circumvent laws or league regulations prohibiting athlete compensation. It can be paid as an incentive to win or as a reward for a good performance, but especially in more recent times can involve a company rewarding players for using their apparel or products. What?
A. Boot Money
15. It is a very interesting story about a man called Alan Rego, who works as a factory manager who learns a very powerful concept in the world of business, that many companies adopt today. His colleagues include Bill Peach and Stacey, it was also made into a movie. Which movie and name the author?
A. Eliyahu M. Goldratt, Theory of constraints.
16. A and B were childhood friends from New York. While B finished college, he found himself unable to make his way into medical school. A dropped out of college. In 1977 A and B completed a correspondence course in Pennsylvania State University to start their venture. A has ansomia and so relied on “mouth feel”. This led to the company’s trademark chunks being mixed in with their product. On May 5, 1978, with a $12,000 investment the two business partners opened an ice cream parlor in a renovated gas station in downtown Burlington, Vermont.
A. Ben and Jerry.
17. Connect:
Prasoon Joshi
A. Prasoon Joshi
18. Identify?
mahbub-ul-haq
A. Mahbub ul-Haq, his work culminated in the Human Development Index (HDI)
19. Scott Adams, in the 1996 book suggested that “the least smart people are promoted simple because they’re the ones you don’t want doing actual work”. On what concept of management was the principle based on?
A. Peter Principle
20. Identify?
Fanhansa
A. Fanhansa
21. Connect:
Pic 6
A. McCann Eriksson
22. Connect:
A. Restaurants at the Taj Mahal Hotel
22. HBS professors Rakesh Khurana and Nitin Nohria are working with the World Economic Forum and the Aspen Institute to create an official one that shall be used globally. What?
A. An oath for all MBA graduates.
 

 

Tata Crucible Corporate Edition 2014 – Bangalore – Regional Finals Questions

Tata Crucible Corporate Edition 2014 – Bangalore – Regional Finals Questions

Results:

  • WINNER:
    IAME –
    Mahantesh and Prasad Shetty
  • RUNNER UP:
    Oracle –
    Mitesh and Yaggy

Regional Finals Questions:

1. [Silver] Coldiretti, which represents agricultural producers, has called on foreign governments and the European Union to stamp out what it called a “market of horrors”, encompassing pasta, pizzas and other Italian-type foods which are sold under a what theme?

A. Mafia

2. [Silver] Advertisement of Kleenex which is a tribute to tearjerkers such as Kaagaz Ki Phool.

3. [Bronze] Which place of learning with a motto “Learning Today, Leading Tomorrow”, started in 1961, is the only one in its category to receive college  credit recommendations from the American Council of Education (ACE), has interpreters like the UN and can teach its students in 28 languages including Spanish, German, French, Chinese and Mandarin Chinese?

A. Hamburger University

4. [Gold] Nicolas Jacques Conte, (1755 – 1805), Paris), was a French mechanical genius who developed the method on which the manufacture of modern ________ is based. 7-words answer. Answer is in plural.

A. Pencils

5. [Silver] Marcel van Dam, Dutch sociologist and former politician, is credited with having invented it and being the first to implement in Netherlands on February 15, 1967. What is it that in 2014 made an entity named Today’s Chanakya famous?

A. Exit Polls

6. [Silver] Connect:

Screen Shot 2014-11-04 at 6.15.40 pm

Round 2:

1. [Silver]

Screen Shot 2014-11-04 at 6.18.12 pm

2. [Silver] This is a system that prevents internet users from accessing web page content (most notably news content and scholarly publications) without a paid subscription. (_ _ _    _ _ _ _)

A. Pay Wall

3. [Silver] It been in private hands since the middle ages and been in the Antrobus family since the early 1800s. But when the heir to the Antrobus baronetcy was killed in the Great War the estate was put up for sale. In the hands of Messrs Knight, Franck and Rutley, on the 21st September 1915, the historic site went under the hammer. Sir Cecil Chubb, who’d had no intention of bidding at the sale, bought it ‘on a whim’ as a gift for his wife who, it’s claimed, was none too pleased. The site may be worth 51 million pounds or maybe more today. What site in the UK?

A. Stonehenge

4. [Bronze] How do we better know Lockheed Martin’s Advanced Development Programs? (_ _ _ _ _    _ _ _ _ _)

A. Skunk Works

5. [Bronze] It has its main headquarters in London on King Street and Rockefeller  Plaza in New York. It is owned by Groupe Artemis, the holding company of Francois-Henri Pinault.

A. Christie’s

6. [Bronze]  This company which had a German collaboration in 1940 was bought by Loral Corporation for $640 million in 1987. The erstwhile famous name disappeared and became the defence systems unit of Loral. Loral’s rights to the designs were sold to Lockheed Martin which purchased the defence systems unit in 1993. What designs that can be non-rigid, semi-rigid and rigid?

A. Goodyear Blimps

7. [Gold] Connect to a personality.

Screen Shot 2014-11-04 at 8.22.06 pm

A. Positioning by Jack Trout.

8. [Silver] Connect the following terms to Weibo and social media in China: June 4, 1989, 25th anniversary, Tiananmen, Tank, Square, Rebellion, Law, Student Leaders.

A. These terms are banned for usage in social media in China.

9. Character from Sega’s Saturn Game that has the ability to quench one’s thirst. Which brand is this character’s name?

Pepsi_Man

A. Pepsi Man

 

Round 3:

1. [Silver] By the time Queen Victoria came to the throne in 1837, the company’s store was already a London landmark. Families flocked to was what called ‘Toy Emporium’.

A. Hamley’s

2. [Gold] Connect:

Screen Shot 2014-11-04 at 8.55.12 pm

A. Chesterfield

3. [Bronze] This term refers to the process of placing dots to form an image. (_ _ _   _ _ _ _ _ _)

A. Dot Matrix

4. [Gold] Connect: This word is connected to all the elements and is specifically found in defined disclosures. No one knows who owns the usage of the term.

Screen Shot 2014-11-04 at 9.05.39 pm

A. Mahabharata

5. [Silver] Connect: Audio clip is from the soundtrack of a famous movie.

Screen Shot 2014-11-04 at 9.11.25 pm

A. Amadeus booking services

6. [Silver] Identify this outstanding copywriter.

bruce-barton-2

A. Bruce Barton

7. [Gold] The company hired the statistician William Sealy Gosset in 1899, who achieved lasting fame under the pseudonym ‘Student’ for techniques developed for the company, particularly Student’s t-distribution and the more commonly known student’s t-test.

A. Guinness

8. The first recorded use as a color name in English was in 1915. It is the  name given for various very pale tints of yellowish-orange that are close to beige. What colour is this?

111

A. Champagne

 

Tata Crucible Corporate Edition 2014 – Bangalore – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Bangalore – Preliminary Round Questions

Results:

  • WINNER:
    IAME –
    Mahantesh and Prasad Shetty
  • RUNNER UP:
    Oracle –
    Mitesh and Yaggy

 

Preliminary Round Questions: 

1) FIB the song by Cachebox – “I’m on that ______ _______, hangin’ with the upper crust / I left my Porsche up at the condo with my poodle pups / Got on that _______ ______, avoid the traffic rush / Hi speed wi-fi, lots of leg room and the seats are plush”?

A. Google Bus

2) Which cargo and charter passenger airline based in Rome was established in 1981 by actor and former swimmer Bud Spencer and named after a strong, cold and northwesterly wind that blows from southern France into the Gulf of Lion in the northern Mediterranean?

A. Mistral Air

3) Shalimar is a famous women’s fragrance originally created by Jacques Guerlain in 1921. Which beautiful lady from Indian history inspired Guerlain to create this perfume?

A. Mumtaz Mahal

4) Identify.

1

A. Analjit Singh

5) Production of this material comes from about 2,200,000 hectares of forest worldwide; 34% in Portugal and 27% in Spain. Because of its cellular structure it is easily compressed upon, a quality which helps in its primary usage. What material related to wine is this?

A. Cork

6) Patricia Bays Haroski registered which holiday with the U.S. Chamber of Commerce in 1958, when she was working as a secretary for State Farm Insurance Company in Deerfield, Illinois, at the time and chose October 16, which was her father’s birthday?

A. Boss’s Day

7) The first Hydro electric project in South India was built in 1902 to provide electricity to a place which was known as ‘Little England’ by the British, due to its more temperate weather and a landscape more similar to Britain. Which place?

A. Kolar Gold Fields

8) Advertisement for which brand?

1

A. Big Babol

9) Founded in 1950, Air Koryo was established under the name SOKAO, created to connect Pyongyang to a country with similar socio-economic system. What did SO in SOKAO stand for?

A. Soviet North Korea

10) Bicester is one the UK’s best known ____ towns. Kirkby and Inverness are also said to be example of this. It is a British slang after an area where one retailer has large market share. FIB?

A. Tesco

11) When David O Selznick released the movie with overtones of Beauty and Beast in 1933 at RKO Roxy theatre, it had earnings of $100,000 in the first week. Which movie is this that saved RKO Production Company and Roxy theatre from bankruptcy?

A. King Kong

12) Identify this Brazilian billionaire who passed away recently.

2

A. Moise Safra

13) Which Olympic mascot was described as ‘A bad marriage of the Pillsbury doughboy and the ugliest California Raisin’? Sam / Izzy

A. Izzy

14) A map of the world representing an Azimuthal Equidistant Projection centered on the North Pole, inscribed in a wreath consisting of crossed conventionalized branches of the olive tree. The projection of the map extends to 60 degrees south latitude, and includes five concentric circles. What design is being described?

A. Flag of United Nations

15) According to company’s history the restaurant was appropriately incorporated on April Fool’s Day, 1983, when six businessmen with absolutely no previous restaurant experience got together and decided to open a place they couldn’t get kicked out of. Lynne Austin was the original girl of this chain?

A. Hooters

16) Listing of Shanti Constructions Pvt Ltd on BSE to promote which television show?

3

A. Yudh

17) Which famous businessman offered Theodore Roosevelt the presidency of the company, with a fee of one million dollars. He also envisioned that everyone in the US should live in one city called ‘Metropolis’ which would be powered by Niagara Falls?

A. King Camp Gillette

18) In early 1930s, the Imperial Hatworks, located in heritage building called Hatworks Boulevard (150 years of old history) at No 32 Cunningham Road, Bangalore, used to make what for the Maharajah of Mysore?

A. Mysore Peta

19) Which famous world event of 1854 introduced the famous Turkish Tobacco to British and subsequently to the western world?

A. Crimean War

20) To which former general manager of the Radio Corporation of America did the Academy of Television Arts and Sciences award a Founder’s Emmy in 1961 for his basic role in establishing the industry?

A. David Sarnoff

 

Questions contributed by Naveen Kumar.

Tata Crucible Corporate Edition 2014 – Kochi – Preliminary Round Questions

Tata Crucible Corporate Edition 2014 – Kochi – Preliminary Round Questions

Results:

  • WINNER:
    • Malayala Manorama – Arun Thomas and Nitin Suresh
  • RUNNER UP:
    • Defence Accounts (Indian Navy) – Shibin Azad and Anil Kumar

 

Preliminary Round Questions:

1) The fact that the company shareholders liability is restricted to the original capital is indicated by which three letter term?

A. LTD

2) Name the mentholated cough drops owned by Warner Lambert & Cadbury?

A. Halls

3) Name the company famous for aerial ads using blimps?

A. Goodyear

4) Identify the main sponsor of the following tournaments.

2 1
A. Li-Ning

5) What is the financial tool used by banks to improve economy?

A. Quantitative easing

6) MAC cosmetics was founded by Frank Toskan & Frank Angelo. What does MA stand for in the abbreviation?

A. Make-up Artists

7) Andrew Tan is the 4th richest man in Philippines. Name the liquor brand owned by him which means it relates to kings?

A. Emperador

8) Poster of 1942 movie starring Bing Crosby & Fred Astaire. Gave rise to what?

MPW-4444

A.Holiday Inn

9) Name TTK’s 2012 condom brand?

A. Skore

10) Third powerful Indian according to Forbes list of most powerful Indian 2014?

A. Mukesh Ambani

11) It is one of the leading congress of leading managers held annually in Vienna started November from 2009. Named after which famous management guru?

A. Peter Drucker

12) Old logo of which company?

uti_bank_logo

A. UTI Bank

13) What term was coined by Jim O’ Neill based on 6 emerging economies Egypt, Indonesia, South Africa, Vietnam, Columbia & Turkey?

A. CIVETS

14) Idiom concerning excess regulation of bureaucrats?

A. Red Tape

15)When Dow Jones started in 1885 the top firms belonged to?

A. Rail Road

18) Identify?

Ben_Jerry_2011_1

A. Ben Cohen and Jerry Greenfield

17) Name the Mobile phone named after a characters called Replicates in the movie Blade Runner?

A. Nexus

18) Which company was founded in 1905 by founder Kuroda Zentarō, who was 26 years old at the time, opened a shop in Minami-Horie, Nishi-ku, Ōsaka, selling covers for Japanese-style account ledgers. The company has a major collaboration with a Indian company?

A. Kukuyo of Kokuyo Camelin

19) The gentleman is the Chairman of which PSU?

ashok

A. B. Ashok, IOC

20) Identify?

MA

A. Jack Ma

 

Questions contributed from Mr. Anil Raghavan.