Tata Crucible Corporate Quiz 2013 – Indore – Preliminary Round

Tata Crucible Corporate Quiz – 2013 Indore



RS Power Solutions – Apoorv K and Ms.Ashwini Karandikar


Shiksha Content – Ms.Shubhangi Vaidya and Ashish Vaidya


1)      In the name JC penny, what does JC stand for?

Ans. James Cash

2)      Skywards is the loyalty program of which airline?

Ans. Emirates

3)      Chicago based architecture firm Perkins & Will designed which famous building in Mumbai? It is described by some as an ostentatious display of wealth.

Ans. Antilla

4)      Horlicks ahar abhayan is a program that addresses the problem of malnutrition in children. Which Indian actress is its ambassador?

Ans. Vidya Balan

5)      Visual (Actual one used not known)- Advert for which device?

Ans. iPad mini

6)      Due to rising temperatures in Stockholm and the ban on wearing shorts, what did train drivers resort to?

Ans. Started wearing skirts

7)      Brand X was sold to  (NYSE: BG). In the 1930ss, the company Dada & Co. Insisted that the product X should reflect their name. X and Y?

Ans. Dalda, Bunge

8)      Manohar Pherwani headed an expert study group in 1991 which lead to the creation of what?

Ans. NSE

9)      Which brand recently created India’s first crowdsourced song, featuring Alia Bhatt?

Ans. Maybelline

10)    “The map and the territory”, is a book by which Former federal chief?


Ans. Alan Greenspan

11)   James bond is seen enjoying a drink from which dutch company in Skyfall?

Ans. Heineken

12)   Which company has recently forayed into the deodorant spray market which the launch of “Couples” deo?

Ans. ITC

13)   American Businessman Harold Alfond, who founded the Dexter shoe company, is credited with creating which retail format?

Ans. Factory outlets

14)   What is the full form of CIPLA?

Ans. Chemical, Industrial & Pharmaceutical Laboratories

15)   Which Indian institution does he head?


Ans. SBI

16)   The last one to shut down will be park street in Kolkata. Id this RP Goenka owned brand.

Ans. Musicworld

17)   This term was coined in 2009 by Navi Radjou. The examples of these include the pepsi atom and the McAloo Tikkiburger. Which term?

Ans. Indovation

18)   Who hosts the TV show “Dimensions” on CNN IBN?

Ans. Vijay Amritraj

19)   Which bank in Europe first introduced bank notes?

Ans. Bank of Sweden

20)   Jan Koum and Brian Acton are associated with which famous mobile chat service?

Ans. Whatsapp

-Review by Pradyoth.

Pradyoth is a PGP student at IIM Indore Mumbai campus. He won the inaugural edition of TATA Crucible campus quiz at Navi Mumbai. He is also the founder and head of Quriosity, the quiz club of IIM Indore Mumbai campus.

Tata Crucible Corporate Quiz 2013 – Pune – Preliminary Round

Tata Crucible Corporate Edition 2013 – Pune Leg

Results (Tata Track):

  • WINNER: TCS – Ms.Abha Shah and Suchir Sen
  • RUNNER UP: Tata Sky – Vivek Koka and Arjun Siva

Results (Non Tata Track):

  • WINNER: IBM – Rohit Jain and Arnold D’Souza
  • RUNNER UP: Asma Institute of Management – Prof. Raghunandan and Prof.  Sudeep

Preliminary Round:

1. Who is the fashion director of Satya Paul in India?

(Clue – She is the child of a renowned cricketer and a yesteryear actress)

–       Masaba Gupta

2. It was the first place in India to screen a movie and is India’s oldest iron cast building. Sadiq Ali currently owns it. Which building?

(Clue – It is now a hotel called the ______)

–       The Watson Hotel

3. This Italian luxury fashion house is footing the bill of € 2.18 Million for the restoration of the Trevi Fountain in Rome. Which entity?

(Options – Armani or Prada or Fendi)

–       Fendi

4. Edward Snowden, now on the run, was employed with the Hawaii office of which firm?

–       Booz Allen Hamilton

5. Fill in the blank/ what is the name of the book?

(Clue – The title of the book is also the name of a film starring Charlie Chaplin)


– Gold Rush

6. In 1541, reforms implemented by John Calvin banning the wearing of jewels, forced goldsmiths and other jewelers to turn to what new craft, thereby giving birth to a industry?

(Clue – It relates to a common human accessory)

–       Watch making/watches

7. In 2013, Italian pen maker, Montegrappa released a model called number ‘4’ which recalls the legendary ‘Million Dollar Quartet’ of Johnny Cash, Carl Perkins, Jerry Lee Lewis and a fourth musician. The pioneering Sun Records artists met for one occasion only, and the date on which it occurred was December 4th, 1956. Who is this famous 4th musician?

–       Elvis Presley

8. www.jiyobefikarchamps.com is a junior football camp by which company?

–       Bajaj Allianz

9. Lead heroine charged Rs. 11/- and the person on whom the story was based on, charged Rs. 1/-. Which 2013 film?

–       Bhaag Milkha Bhaag

10. Three letter abbreviation of book missing. What is it?


–       CEO

11. After which country is the largest selling imported vodka named in Russia, Poland, Czech Republic and Hungary?

–       Finland/Finlandia

12. British fashion designer is making ‘futuristic’ uniforms for 7500 crew of the Virgin Atlantic. Who?

–       Vivienne Westwood

13. Which Ad agency created India’s first telefilm Janam in 1985-86?

(Options – Mudra or Contract or Trikaya Grey)

–       Mudra

14. The tagline for Ravi Shankar’s first endorsement, which he did with his daughter Anoushka Shankar, read as “Let us bring harmony to animals”. Which entity?

(Clue – It is in relation to animals and is an organization.)

–       PETA

15. This famous personality moved to Springfield for one episode. Who?


–       Julian Assange

16. This two word term was coined in the 1940s by Hindustan Thomson Associated (JWT) to advertise for Horlicks. Which term?

(Clue – It is a two word punch line found in most nutrition lexicons. Horlicks provides you __________ _________)

–       Balanced Nutrition

17. According to a survey by Hotels.com, Geneva has overtaken Paris as the most expensive city & New Delhi, has been voted as the cheapest city to buy which food item?

–       Club Sandwich

18. According to JRD Tata, a _______ life is a part of an economic life. Which word?

–       Ethical

19. What is common to Grameen Bank, Grameen Phone, Gonoshahthaya Grameen Textile and Grameen Cybernet? It is a specific commonality.

–       Specific Grameen companies which are for profit.

20. Identify this product.

(Clue – It is the jeweled or decorated version of a simple item we consume almost daily.)


– Faberge Egg

Tata Crucible Corporate Quiz – 2013 – Ahmedabad – Preliminary Round

Tata Crucible Corporate Quiz – 2013 – Ahmedabad – Preliminary Round



Triton Communications – Mahesh Manjawala and Mayur Rana


Thermax – Aanand Ladgaonkar and Hemant Thorat

Preliminary Round:

Q1: The name of which fictional character from the classics is commonly used to describe people who lend money at very high interest rates?

A: Shylock

Q2: What is the term used to describe a short term reversal in candle stick pattern in stock market, occurring in either an uptrend or a downtrend?

A: Hook reversal

Q3: Which management guru has written the book “The Leader in Me: How Schools and Parents Around the World Are Inspiring Greatness, One Child At a Time (2008)”?

A: Stephen Covey

Q4: Who was the person behind the advertisement campaign “Only Vimal”?

A: Frank Semoes

Q5: Print advertisement by which company?

A. FedEx

Q6: What are Potels in USA?

A: Motels run by member of the Patel community

Q7: Which iconic auto executive once said “Where are all the leaders gone?”

A: Lee Iacocca

Q8: Born in 1974, which US entrepreneur started off with a passenger ferry business, slowly controlling steamships in the Hudson river and also built the first railway line between New York and Chicago?

A: Vanderbilt

Q9: The tagline of which “royal” airline is “On the wings of Dragon wings”?

A: Druk Air (Royal Bhutanese)

Q10: Print advertisement campaign  by a company which did not continue in print industry but became a telecom giant. Which one?

samsung printer-silver lynx award

A: Samsung

Q11: Which company launched a smartphone in 1992 named SIMON that was a part-PDA, part-Fax, part-pager and part-mobile in it, making it a forerunner of modern day smartphones?


: Sudhir Valia has JV called Telewings with which telecom company?

A: Telenor

Q13: Which US University is named after a British governor of Fort St. George, Madras from 1687-1692?

A: Yale

Q14: Which business group acquired Firtsource BPO from ICICI for 400 crores ?

A: RP Goenka Group

Q15: Who wrote Toyota Production system?

A: Ta’iichi Takasi

Q16: What does LIG stands for in TTK-LIG?

A: London International Group

Q17: Which British publishing house merged with Penguin books?

A: Random house

: Which coffee chain was started by Amit Judge and had a Tata Group stake in it once?

A: Barista

Q19: Which West Bengal city was named after a promoter of IISCO ?

A: Burnpur

Q20:  Anne Sweney is a key person in a media conglomerate and was voted as one of the most powerful women in media by Forbes. Which company does she head –

download (2)

A: Disney ABC

Questions Reviewed by Mayank Mujumdar.

Mayank Mujumdar is currently pursuing a Postgraduate Diploma in Communications Management from Mudra Institute of Communications, Ahmedabad. His first memory of participating in a quiz competition is from a school quiz in second grade where he got the national bird of India wrong, and has been trying to improve ever since. Although he finds trivia from all topics under the sun interesting, he is particularly keen in topics pertaining to the world of music, entertainment, literature and arts. He occasionally dons the hat of a quizmaster and has conducted quizzes at some prestigious institutes across the country.

Tata Crucible Corporate Quiz 2013 – Coimbatore – Preliminary Round

Tata Crucible Corporate Quiz – 2013 Coimbatore

It was a memorable day of quizzing at Coimbatore, as the opening city of the 10th edition of Tata Crucible Corporate Quiz -2013, got off to a phenomenal start. With over 75 teams participating in the preliminary round, six teams qualified for the finals and the quiz witnessed a cut-off as high as 15. The current National Champions (Chennai Silks) made a slow start in the first round and picked up pace in the following rounds. Their preparation was evident from their performance in the TATA rounds. It was a close call for second place between the teams from Brookefields Estates and Kumbhat & Co., where in the end, Kumbhat & Co. took the second place with the last question.



Chennai Silks – Yogesh Pai and Arul Saravanan


Kumbhat & Co – Sheilendra Bhansali and Ms.Priya Bhansali



1. Edwin Budding invented the first of this type in 1827 in Thrupp, Gloucestershire, UK. What was it?

– Lawn Mower

2. Dairy Milk, the brand of milk chocolates, world over is manufactured by Cadbury, except in the United States, who is it made by there?

– Hershey’s

3. Ranbir Kapoor is the brand ambassador of which car manufacturer in India?

– Nissan

4. What name did Star News adopt on June 1, 2012

– ABP News

5. “Your typing while you drive is as bad as your driving while you type”. Whose advertisement is this?

– Opel

6. Which Japanese electronics giant had the name “Matsushita Electric Industrial Co. Ltd.” from 1935 to October 2008?

– Panasonic

7. Rajat Gupta was convicted in June 2012 on insider trading charges stemming from Raj Rajaratham with regards to which company?

– Goldman Sachs

8. Who leads Ceejay Group, a big player in the tobacco industry?

– Praful Patel

9. Which is the largest mobile operator in terms of numbers in Bangladesh?

– Grameenphone

10. Which newspaper is using the following campaign?



11. If Samsung is the largest Chaebol (South Korean Conglomerate), which is the second largest Chaebol?

– LG

12. ‘Adidas master Blaster Elite’ is a personalized _________________, manufactured by Adidas for Sachin Tendulkar.

– Cricket Bat

13. Which clothing company started its business at Sacramento Street, San Francisco in 1853?

– Levi’s

14. Which product/ brand did ‘Lalitaji’ make famous in Indian advertising?

– Surf

15. Who is the author of the best seller “Guerrilla marketing”?

– Jay Conrad Levinson

16. In 1949, in Sycamore, Illinois, Ed Seymour derived a novel solution to demonstrate an aluminum paint he had created for painting steam radiators. He used a known principle for this demo, but it became popular and he ended up founding a company. What did he invent?

– Aerosol Paint

17. The ‘Platinum Lounge’, a royal luxurious movie-viewing experience, is now known as ‘Wave Cinemas’. Who was its founder?

– Ponty Chadda

18. What did Timothy Leary, American Psychologist and writer, refer to as the LSD of the future?

– Internet

19. The first of this name was set up by Ramakishen Dutt in Calcutta in 1828. The second Bank of India was incorporated in London in the year 1836 as an Anglo-Indian bank. The third bank named Bank of India was registered in Bombay (Mumbai) in the year 1864. What was the name of the bank?

– Bank of India

20. She is Melanie Healey. She heads the feminine division of which FMCG giant?


– Procter and Gamble

21. What financial services company was founded by Rashesh Shah and Venkat Ramaswamy and was named after a national symbol, especially Austria?

– Edelweiss Capital

22. Youngest of three children of an army doctor Lt. Col. Dr. Bantwal Ganapathi, this industrialist capped an academic career with the Doon School and Presidency College, Kolkata. In 1948, he replaced R.G.N. Price as the Chairman of the company that is now headed by his flamboyant son. Who?

– Vittal Mallya

23. What word comes from Latin for ‘Caseus’, which means ‘to turn sour’?

– Cheese

24. Ganesh C Jain and Ratan D.Jain started this as a cassette company in the early 1980s. Which brand from the music industry is this?

– Venus Cassettes

25. This is the son on a person who revolutionized cricket. Who?


– James Packer

Questions Contributed by  Raghav Rithvik.


Raghav Rithvik is a mechanical engineer by profession, avid photographer, motorcycle aficionado and tech enthusiast. He is one of them who loves the why of things!

He can be reached on facebook or twitter.